Last updated:  January 24, 2017

AdMass Inc.’s (“AdMass,” “we,” “our” or “us”) mission is to connect the right advocates with brands they love through the tools and services we provide.  We know you value your privacy.  This Privacy Policy applies to our website at www.admassinc.com (the “Site”), our Advocate App accessed through the Site and other services we provide through the Site.  This Privacy Policy describes the types of personal information that AdMass obtains in connection with the operation of the Site, how we use your personal information and with whom we may share this information. 

AdMass services provided through the Site are available to advocates (“Advocates”) and advertisers (“Advertisers”).  Please keep in mind that this Privacy Policy only applies to AdMass and does not describe how Advertisers with whom you connect, as an Advocate or potential Advocate, may use your personal information.  Please contact the Advertisers with whom you do business to learn about their data handling practices.  In addition, we’re not responsible for the data handling practices of third party websites, apps or services, including those to which we may include links on our Site (such as social media sites) or that link to us. We encourage you to review the privacy policies and notices of any third party website, app or service through which you may submit your personal information. 


What personal information does AdMass obtain?

1.     AdMass Blog
If you choose to leave a comment on our blog at www.admassinc.com/blog, we may obtain your:

  • Name
  • Email address
  • Link to your personal or your company’s website
  • Any other information you input into the “comments” box.


2.     Newsletter Subscription
If you choose to subscribe to our mailing list, we may obtain your:

  • Name
  • Email address
  • Primary social media platform
  • Handle
  • Industries of interest
  • Any other information you input into the “feedback, questions and/or comments” box.


3.     Advocate App
To join and use our Advocate App, you will need to create an account.  In connection with the account creation process, we may obtain your:

  • Name
  • Email address
  • Other information you input in your profile
  • Information from your social media (such as Facebook, Instagram or Twitter) or Google accounts you choose to connect.

Please note that once you grant us permission to access your social media and other accounts, operators of the relevant platforms or sites make information available to us through their APIs. The information we receive depends on what information you and/or the operator of the relevant platform or site enables us to receive through the API and as a result of your privacy settings for the relevant accounts.  This information may include your gender, age or date of birth, interests, posts and other content uploaded to your social media accounts.

4.     Information about Advertiser’s representatives
Advertisers may contact us through the Site or request a demo or free trial.  We may obtain the following information from Advertisers’ representatives:

  • Name
  • Email address
  • Company name and type


5.     Cookies and Other Technologies
When you visit or use the Site, we and our service providers may automatically collect certain technical information from your browser or mobile device, including through cookies, log files and other technologies. A cookie is a small amount of data (often including a unique identifier), that is sent to your browser from a website’s computers and stored on your computer’s hard drive or mobile device. We may use cookies to improve your experience with the Site, by, for example, allowing Site to keep you logged in, saving your Site preferences and improving the content and offerings on our Site. We may also use cookies to collect aggregate information about Site users. The information collected for these purposes (including your IP address, browser or device information and other information collected by automated means) may be disclosed to or collected directly by our third-party web analytics service providers, such as Google Analytics. To learn more about opting out of these activities, click here:  http://tools.google.com/dlpage/gaoptout. If you don't want cookies, most web browsers include an option that allows you to not accept them. However, if you set your browser to refuse cookies, some portions of our Site may not function efficiently. We do not currently respond to web browser “do not track” signals on this Site.


How do we use this personal information?

We may use the personal information we obtain for a number of purposes, including, but not limited to:

  • provide you with the requested services, including creating and managing your Advocate App account and connecting you with Advertisers
  • communicate with you about AdMass and our services, send you promotional or marketing materials, or respond to your inquiries or requests
  • communicate about, and administer your participation in, special events, programs, surveys, contests, sweepstakes, and other offers or promotions
  • enable you to post on our blog and interact with AdMass through social media
  • analyze your activity to learn how to improve your performance and match you with potential Advertisers
  • provide advanced reporting when you partner through AdMass with an Advertiser for an advertising campaign
  • improve our Site, Advocate App and services and customize your experience
  • generate and analyze statistics about your use of the Site, Advocate App and our services
  • support our business operations and perform accounting, auditing and other internal functions
  • detect, prevent and respond to fraud, intellectual property infringement, violations of law or our terms of use and policies, or other misuse of the Site or our services, and
  • comply with and enforce applicable legal requirements, contractual obligations and our policies.   

In addition, AdMass may enhance the data obtained from you with data from other online and offline data sources and research tools. These additional sources allow us to perform more robust research and analyses concerning Advocates and their interactions with Advertisers.
We also may aggregate the personal information we collect through the Site and in connection with our services (the “Aggregated Data”) and use it for any and all purposes. 

Interest-Based Advertising

On our Site, we and third parties may collect information about your online activities to provide you with advertising about services or products tailored to your interests. You may see certain ads on other websites because we or such third parties participate in advertising networks. Ad networks track your online activities over time by collecting information through automated means, including through the use of cookies, web server logs and web beacons. The information ad networks may collect includes information about your visits to websites that participate in the relevant advertising networks, such as the pages or advertisements you view and the actions you take on the websites. This data collection takes place both on our Site and on third-party websites or apps that participate in the ad networks. This process allows us and third parties to deliver more tailored advertising.  In addition, it helps us track the effectiveness of our marketing efforts. To learn how to opt out of this ad network interest-based advertising, click here.


With whom do you share the personal information you obtain?

We may share the personal information we collect from you:

  • with Advertisers  
  • with our business partners
  • to service providers who work on our behalf
  • as required by law, such as to comply with a subpoena or other legal process, or to comply with government reporting obligations
  • when we believe in good faith that disclosure is necessary (a) to protect our rights, the integrity of the Site or our services, or your safety or the safety of others, or (b) to detect, prevent, or respond to fraud, intellectual property infringement, violations of law or our terms of use and policies, or other misuse of the Site or our services, and
  • to the extent reasonably necessary to proceed with the negotiation or completion of a merger, acquisition, or sale of all or a portion of our assets (including in the event of a reorganization, dissolution or liquidation).

In addition, we may share Aggregated Data with third parties for any and all purposes.


How do we protect your information?

We maintain appropriate administrative, technical, and physical safeguards to protect the personal information we obtain through the Site.  However, no information system can be 100% secure.  Moreover, we are not responsible for the security of information you transmit to the Site over networks that we do not control, including the Internet and wireless networks.


Your choices

With respect to the information you submit in connection with the Advocate App, you can access your profile to update or correct your personal information at any time.

You also may choose not to receive marketing or promotional email communications from us by clicking on the unsubscribe link in our emails. 


Social Media Pages and Widgets

The Site includes social media functions, such as the Instagram, Facebook and Twitter widgets. These widgets may collect information about which pages visitors visit on the Site and the IP address of the device you use to connect to the Internet. The widgets may also set a cookie to ensure the features are functioning properly. In addition, Advocates may choose to include links in their profile to their social media pages.  Your interactions with the social media widgets or pages linked through the AdMass Site are governed by the privacy policies of the companies that provide them.


Links To Other Websites, Apps or Services

This Site may contain links to other websites, apps or other online services for your convenience and information.  These websites, apps and services may be operated by companies not affiliated with AdMass.  Linked websites, apps or services may have their own privacy policies or notices, which we strongly suggest you review.  We are not responsible for the content and data handling practices of any third party websites, apps or services.


Non-U.S. Visitors and Users

If you are located outside of the United States, please note that the personal information we collect in connection with your use of the Site will be transferred to and processed in the United States. By using this Site, you consent to this transfer and use, sharing and other processing of your personal information by AdMass and our service providers as described in this Privacy Policy. 


Children’s information

This Site and the AdMass services are not directed to, nor do we knowingly collect information from, children under the age of 13.  If you become aware that your child or any child under your care has provided us with personal information without your consent, please contact us indicated below.


Changes to this Privacy Policy

This Privacy Policy may be updated periodically and without prior notice to you to reflect changes in our personal information practices. If we make material changes to this Privacy Policy, we will notify you by posting a new Privacy Policy on the Site. In addition, we may alert you of material changes by notifying you by email to the email address you have provided to us. 


Contact us

If you have any questions about this Privacy Policy or our use of your personal information, please email us at contact@admassinc.com.